virtual executive assistant for wellness businesses UK

Virtual Executive Assistant for Wellness, Hospitality & Small Businesses in the UK

ExecuAssist is a UK-based specialist virtual executive assistant practice founded by Chantell van Wyk. Working exclusively with wellness coaches, retreat hosts, boutique hotels, and small business owners, ExecuAssist provides remote executive support, systems design, and AI-powered back-office operations, so you can lead your business without drowning in admin.

Who I Support

  • Wellness coaches, nutritionists and practitioners
  • Pilates, yoga and fitness studios
  • Retreat hosts, spas and experience-led venues
  • Boutique hotels and hospitality businesses
  • Wellness Brand Founders – building product or service wellness brands who need strategic executive support 
  • Purpose-driven founders ready to scale with support
  • Small Businesses (1-10 employees)

Virtual Assistant Services for Wellness, Hospitality & Small Businesses

I provide high-level virtual assistant support tailored to wellness, hospitality and small businesses,

helping you streamline operations, manage client experiences, and create calm, efficient systems that support your growth.

virtual executive assistant UK

Wellness Virtual Assistant

hospitality virtual assistant

Hospitality Virtual Assistant

retreat virtual assistant

Retreat Support

Operations Virtual Assistant Services UK

Operations & Systems Support

Claude AI Setup assistance

AI-Powered Operations System

  • Streamlining your client onboarding, bookings, and daily operations so your wellness business runs smoothly and efficiently.
  • Managing guest bookings, communication, and backend operations to deliver a seamless hospitality experience
  • Supporting the full lifecycle of your retreat, from bookings and guest onboarding to schedules, logistics, and communication
  • Automating your reporting, tracking, and business data so you can make informed decisions without manual work
  • Streamline your back-office, automate repetitive tasks, and create structured systems that support your business as it grows.
    • Workflow and systems design
    • AI-powered task automation
    • Document and file organisation
    • Custom prompts tailored to your business
    • Integration with tools like Google Drive and Gmail

How I Support Your Business

From first conversation to fully supported — most clients are operational within one week.

Wellness & Hospitality VA - Getting Started steps 1 - 4

Discovery Call

Tailored Proposal

Smooth Onboarding

Ongoing Support

A 30-minute conversation to understand your business, your challenges, and what great support looks like for you.

I’ll put together a package and scope of work tailored specifically to your sector, your team, and your goals.

A structured onboarding process that integrates me into your tools, your tone, and your way of working — with zero disruption.

Consistent, proactive support that grows with your business — from day-to-day tasks to strategic projects.

What Clients Say

Unlike generalist VA agencies, ExecuAssist is a personal, one-to-one practice. You work directly with Chantell, not a team of rotating assistants. With over a decade of experience in people-first, fast-paced service environments, and specialist knowledge of the wellness and hospitality sectors, ExecuAssist brings executive-level thinking to every engagement. ICO registered. PolicyBee insured. Society of Virtual Assistants member.

5 Star VA

“I had been trying to solve the procurement master list for my new project, was not managing to use the tools to its full capacity…it took Chantell 3 days to present me with a template that is a work of art. You can empty my pockets anyway ”

Francisca Antunes


Francisca Antunes

Wellness Director

5 Star VA

What makes her work truly remarkable is her ability to step in during moments when creative energy is low and clarity feels out of reach. She has an incredible gift for translating scattered ideas into structured, functional systems that actually move a business forward.

I cannot recommend Chantell highly enough. She is truly a gem, and anyone who has the opportunity to work with her will quickly understand the impact she brings to both people and projects.

Robyn Sauls, Sault'd Rose and Rosmary foundation

Robyn F Sauls

Founder – Saultd Rose